WhatsApp Integration

Connect WhatsApp Business API to your unified inbox

WhatsApp Business API

WhatsApp is the most popular messaging platform in Bangladesh and many markets worldwide. Connect your WhatsApp Business API number to EZCart and manage all customer conversations from the unified inbox. Send order confirmations, delivery updates, and marketing messages—all while staying compliant with WhatsApp policies.

Key Features

Unified Conversations

All WhatsApp messages appear in EZCart's inbox alongside Facebook, Instagram, and other channels.

Official Business API

Uses WhatsApp Business API for enterprise-grade reliability, compliance, and advanced features.

Message Templates

Send approved message templates for order confirmations, shipping updates, and notifications.

AI Automation

Let EZCart's AI agent handle FAQs, catalog browsing, and simple orders 24/7 on WhatsApp.

How to Connect

  1. Get WhatsApp Business API access through Meta or a Business Solution Provider
  2. Obtain API credentials including phone number ID and access token
  3. Go to Integrations in EZCart and select WhatsApp
  4. Enter your credentials and verify your phone number
  5. Start managing all WhatsApp conversations in EZCart

Supported Features

  • Send and receive text messages, images, videos, documents, and voice notes
  • Create message templates for transactional and marketing messages
  • Send order confirmations and shipping updates automatically
  • Broadcast messages to customer segments (with opt-in)
  • Quick replies and interactive buttons
  • List messages for product catalogs
  • Read receipts and typing indicators
  • 24-hour customer service window for free messaging

Message Types

Session Messages

Free messages within 24 hours of customer's last message. Perfect for customer service and order inquiries.

Template Messages

Pre-approved templates for sending updates outside the 24-hour window. Use for order confirmations, shipping notifications, and marketing.

Use Cases

  • Customer Support: Handle pre-sales questions, order tracking, and after-sales support
  • Order Management: Create orders from chats, send confirmations, and collect payments
  • Delivery Updates: Notify customers when orders are shipped, out for delivery, and delivered
  • Marketing Campaigns: Send promotional messages and product catalogs to opted-in customers
  • COD Confirmation: Confirm cash on delivery orders before dispatching

Requirements

  • WhatsApp Business API access (not WhatsApp Business App)
  • Facebook Business Manager account
  • Verified business phone number
  • Meta Business verification (for higher message limits)

Why WhatsApp for Commerce?

WhatsApp has over 2 billion users globally and is the primary communication channel in Bangladesh and many markets. It offers high engagement rates, direct customer connection, and support for rich media and interactive messages. With EZCart's WhatsApp integration, you can turn conversations into sales seamlessly while staying compliant with WhatsApp's commerce policies.